What is sustainable web design?

This website emits 0.49g of C02

Want to see how your website impacts the planet?

If you’re interested in implementing sustainable web design practices but not sure where to start, these two free tools can help.

Wholegrain Digital’s Website Carbon can help you estimate site-based emissions while Mightybytes’ Ecograder offers handy reports on how to improve your website’s environmental impact.

Launch Ecograder Explore Web Carbon Calculator

Web technology has the potential to bring huge benefits to society and the environment, but only if we use it wisely…

The problem

The internet currently produces approximately 3.8% of global carbon emissions, which are rising in line with our hunger to consume more data. Increasingly, web technologies are also being used to sow discontent, erode privacy, prompt unethical decisions, and, in some countries, undermine personal freedoms and the well-being of society.

4th

Communications tech will emit more carbon by 2025 than any country except China, India, and the U.S.

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26.2%

Renewables made up only 26.2% of global electricity generation in 2018.

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250,000

Climate change is expected to cause 250,000 additional deaths per year between 2030 and 2050.

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How do we do it?

Sustainable web design is an approach to designing web services that puts people and planet first. It delivers digital products and services that respect the principles of the Sustainable Web Manifesto: clean, efficient, open, honest, regenerative, and resilient.

Read the Manifesto