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◂ User Experience Design guidelines

2.15 Optimize images for sustainability

User Experience Design

Ensure images, if required, are optimized, correctly formatted, and sized, with lazy loading as appropriate, and are managed effectively.

Criteria

  • Need for images: Machine-testable
    Do not include images unless they provide positive value. Consider the quantity, format, and sizes required.
    • 20 ways to make your website more energy efficient
    • GPF – General Policy Framework (PDF) – 5.1 – Content (Image Suitability)
    • GR491 – 2-4009 – Meaningful Images
    • GR491 – 2-4010 – Image Avoidance
    • GR491 – 2-4011 – Text Replacement
    • GreenIT – 023 – Use CSS instead of images
    • GreenIT – 030 – Prefer glyphs over images
    • The Carbon Impact of Web Standards (PDF)
    • Use multimedia wisely
    • Web Almanac: Sustainability
  • Optimized images: Machine-testable
    Resize, optimize, and compress each image. Provide images in appropriate sizes for different screen resolutions.
    • 20 ways to make your website more energy efficient
    • Avoid Large Base64 data URLs in HTML and CSS
    • Dithering Images
    • Fast load times: Optimize Your Images
    • GPF – General Policy Framework (PDF) – 4.7 – UX and UI (Media Choices)
    • GPF – General Policy Framework (PDF) – 5.2 – Content (Image Compression)
    • GPF – General Policy Framework (PDF) – 5.7 – Content (File Size Reduction)
    • GR491 – 2-4008 – Image Compression
    • GR491 – 7-5050 – Sizes and Formats
    • GR491 – 7-5053 – Convert and Resize
    • GR491 – 7-5054 – File Compression
    • GR491 – 8-3061 – Optimized Images
    • Greening The Web: A Study On Low-Carbon Image Formats
    • GreenIT – 036 – Optimize vector images
    • GreenIT – 080 – Optimized images
    • How can we design sustainably?
    • How to Build a Low-tech Website?
    • How To Efficiently Encode Images On Your Website
    • How to Optimized images for Faster Load Times and Sustainability
    • How to Properly Size Images to Improve Core Web Vitals
    • How UX design can help tackle climate change
    • Image Carbon
    • Learn Images
    • Modern way of serving images
    • My solar-powered and self-hosted website
    • Optimize multimedia files
    • Power consumption of JPEG, WebP, and AVIF
    • Practical SVG
    • Reduce the weight of a web page: which elements have the greatest impact?
    • Sustainable UX is more than reducing your website’s footprint
    • Sustainable Web Design
    • Tips for Creating and Exporting Better SVGs for the Web
    • UI Tools
    • Understanding and Mitigating Webpage Data Bloat: Causes and Preventive Measures (PDF)
    • WebP vs AVIF – Which is better in 2024?
    • Web Almanac: Sustainability
    • Which SVG technique performs best for way too many icons?
    • Why Web Designers Need To Think About Sustainable Web Design
    • World Wide Waste
  • Lazy loading: Machine-testable
    Include lazy loading to ensure images only load when they are required.
    • Avoid hotlinking images with Cross-Origin-Resource-Policy
    • Fast load times: Optimize Your Images
    • GPF – General Policy Framework (PDF) – 4.1 – UX and UI (Autoplay)
    • GR491 – 9-5068 – Lazy Loading
    • GreenIT – 037 – Use lazy loading
    • How to Defer Offscreen Images and Background Images
    • Lazy Load Background Images with the IntersectionObserver API
    • Lazy load third-party resources with facades
    • Lazy loading (Wikipedia)
    • Lazy loading (Performance)
    • Web Almanac: Sustainability
  • Sizing and deactivation: Machine-testable
    Provide the option for images to be disabled or provide a low-fidelity alternative.
    • Fast load times: Optimize Your Images
    • Focus Mode
    • GPF – General Policy Framework (PDF) – 4.1 – UX and UI (Autoplay)
    • GPF – General Policy Framework (PDF) – 6.4 – Front-End (Image Dimensions)
    • GR491 – 2-4010 – Image Avoidance
    • GR491 – 7-5050 – Sizes and Formats
    • GR491 – 7-5053 – Convert and Resize
    • GreenIT – 034 – Avoid resizing images in the browser
    • How to Optimized images for Faster Load Times and Sustainability
    • OpQuast – 114 – Thumbnails and previews are not larger images resized on the client side.
  • Image management and use: Machine-testable
    Set up a media management and use policy to reduce the overall impact of images. Include criteria for media compression and file formats.
    • GPF – General Policy Framework (PDF) – 1.9 – Strategy (Interoperable Technologies)
    • GPF – General Policy Framework (PDF) – 4.7 – UX and UI (Media Choices)
    • GPF – General Policy Framework (PDF) – 5.1 – Content (Image Suitability)
    • GR491 – 8-3057 – Media Management
    • Green by Default
    • Image management
    • Optimized images to Improve Sustainability
    • Tips for Effective Image Management on Your Site

Benefits

  • Economic
    Optimizing resources means users with data caps can preserve their resources. Providers can enjoy reduced hosting costs due to less data being transferred.
  • Environment
    Compressing and delivering images in lightweight formats can reduce the hardware burden on older devices. This can reduce overall consumer e-waste by slowing or eliminating forced upgrade cycles.
  • Performance
    Optimizing images can accelerate performance by reducing HTTP requests, data transfer, and the physical rendering effort. All of these have an impact on user experience and performance.
  • Social Equity
    Providing lightweight images makes it easier for users in low-bandwidth areas or those using older devices to access your content, provided these devices can support the formats used.

GRI

  • Materials: High
  • Energy: High
  • Water: High
  • Emissions: High

View the Guideline

Tags

PerformanceSoftwareUIUsabilityContentAssetsHTML

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2.3 Understand the impact for non-users

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