2.24 Create a Stakeholder-Focused Testing & Prototyping Policy

The organization has policies and practices in place to incorporate stakeholder-focused testing and prototyping into its product development cycles.

New Features And Perspectives: The organization has outlined processes it uses to prototype and test new features, product ideas, and user-interface components when applicable with real users who represent various stakeholder perspectives, including people with slow connection, with disabilities, with difficulties using digital services, and so on.
Resourcing And Viability: The organization has appropriately resourced these processes to support its long-term product viability.
Training And Onboarding: The organization has training materials to onboard new product team members to these practices.
Testing And Validation: The organization regularly conducts extensive testing and user interviews to validate whether the released features are meeting both business goals and visitor needs.

High

Medium

Environmental:
Potentially less energy use and reduced emissions as visitors complete tasks more quickly and efficiently.
Economic:
Organizational policies that prioritize user-research help to reduce and mitigate risks associated with building the wrong thing (incurring technical debt), which can increase costs. Additionally, iterative testing and prototyping will reduce the resources needed to build new features.
Conversion:
Reduced visitor frustration resulting from a well-researched and built interface will likely result in less visitor churn.