2.5 Account for Stakeholder Issues

Brainstorming allows you to flush out ideas before you commit to pursuing a path. Being considerate of not just your visitors but other individuals who may be affected by your product or service (including non-humans, like the environment!) is a useful practical exercise as it may influence your decisions in how you scope your project.

Criteria

Human-Centered Brainstorming: In the brainstorming process, consider all stakeholders using a human-centered approach.
Ecological Brainstorming: In the brainstorming process, take the planetary needs and ecological boundaries into account.

Impact

Medium

Effort

Medium

Benefits

Environmental:
By helping key project stakeholders better understand the ecological impact of a potential digital product or service, its environmental impact can be identified and reduced throughout its lifecycle.
Social Equity:
For other potentially marginalized groups, such as those who speak different languages, live in low-bandwidth areas, use older devices, have other barriers to accessing information, and so on, accounting for their needs early in the process will reduce the need for costly redesigns to accompany their requirements later on due to demand (or producing specialist alternative sites to cope with their functionality).
Accessibility:
By understanding the accessibility communities’ requirements in the early stages of a digital project, inclusive design can be prioritized throughout the product or service life-cycle, which will lead to efficiency savings in developer time (due to not having to retrofit accessibility) and fewer emissions from the patching process.

GRI

materials: Medium
energy: Medium
water: Medium
emissions: Medium

Example

A product brainstorming guide / framework.

Resources

View the Guideline