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“Good design is as little design as possible.”
— Dieter Rams
Does the design provide an ‘invisible’ experience without barriers?
Are video and animation used only when they add genuine value to the user?
Has the design used the minimum number of custom fonts?
Has the design team set a page weight budget?
Does the experience respect user privacy and provide clear guidelines for maintaining it?
Has the color palette prioritized colors that used less energy on OLED screens?
Is the admin experience as easy and intuitive as the front-end experience?
Is the experience optimized to work across devices and platforms?
Has the design used imagery efficiently?
Does the design process incorporate JEDI practices?
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